VSN Strategies

Principal & Founder

Nexgenix, Inc.

Principal, Retail Strategy

VStoreNews.com

Principal & Founder

Fairchild Publications, Div. Walt Disney Corp.

Brand Marketing, Managing Editor and Co Founder

Supermarket News, Center Store Editor

SN Global, Marketing Editor

Jobson Publishing

VisionMonday, Executive Editor and Co-Founder

Macfadden Holdings

Discount Merchandiser, Managing Editor

Education:

A.B. Cornell University, English

Post-graduate study:

Media Ecology, New York University

Science Journalism, Columbia University

James ("Jamie") Tenser is a consultant and author specializing in multichannel business strategy for retail and consumer products companies. He is principal and founder of VSN Strategies, a boutique consultancy which provides retailers and brand marketers with analysis and strategic insight about virtual (online) retailing. Since 1996 he has maintained a special focus on the marketing and sales of fast-moving consumer goods online.

Jamie's interest in Consumer Packaged Goods grew out of a 20-year career as a business journalist, analyst and commentator covering consumer goods retailing and marketing for leading industry publications including Supermarket News, Brand Marketing, Discount Merchandiser and VisionMonday. For two years he led the Retail & Consumer Products industry practice for Nexgenix, Inc., an e-business technology consulting firm.

Jamie is frequently quoted in national and international media and trade publications. He contributes columns to periodicals such as Where-Its-@, KPMG Consumer Markets Insider, Carlson Report, Chain Store Age, RetailTech, Executive Technology, Brand Marketing, and eRetailing World. He has made numerous television and radio appearances and is a frequent speaker at industry trade shows and conferences, including Internet World, iGrocer, Retail Systems 1999, 2000 and 2001, the International E-Commerce Congress (Germany), Grocery Manufacturers of America Internet Marketing Conference, e-Retail '99.